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Plan B
Plan B

3 Followers

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Mar 12, 2021

The blossoming romance between Social and OOH

The last 12 months have seen some huge changes for everyone, from work life to our personal lives and everything in between. And there’s no exception to this within the marketing world. …

3 min read

The blossoming romance between Social and OOH
The blossoming romance between Social and OOH

3 min read


Feb 23, 2021

Plan B: Social Sprint

Plan B is all about identifying the problems that are holding you back and making the changes you need fast. It about putting your business back on track so you can move forward. When it comes to working fast, we don’t believe in rushing ahead and putting the cart before…

3 min read

Plan B: Social Sprint
Plan B: Social Sprint

3 min read


Feb 18, 2021

The Strategy Sprints

The Plan B method is all about combining sprints to evolve your brand quickly in the areas that matter most right now. Most of our Plan B conversations start with “We want to do more digital marketing but…” and that’s the real key problem to solve with these brand strategy…

3 min read

The Strategy Sprints
The Strategy Sprints

3 min read


Feb 17, 2021

Tone of voice

The tone of voice is key to targeting and engaging audiences; particularly now when social media channels are the main interaction point between brands and consumers. Another thing driving the increasing importance of tone of voice, is market saturation. The internet and technology innovations mean that competition isn’t restricted to…

3 min read

Tone of voice
Tone of voice

3 min read


Feb 12, 2021

Curating your customer journey

Shortening attention spans in an increasingly digital world means that a brand’s customer journey needs to be more considered than it’s ever been before. Still reading? Good. Your customer journey is all the touchpoints your customer has with your brand as they go from prospect to purchase to post-purchase. Everyone…

3 min read

Curating your customer journey
Curating your customer journey

3 min read


Feb 10, 2021

Need for speed!

With the world around us changing at ever-increasing speeds, be it technology, attitudes, values etc. It’s becoming increasingly hard to predict and plan for the long-term. Instead, businesses are having to put greater emphasis on the short-term and be as reactive as possible. This new short-term approach has created a…

2 min read

Need for speed!
Need for speed!

2 min read


Dec 15, 2020

Plan B

What is Plan B? Out of the sectors that most suffered in 2020, the businesses that did best were those that were able to adapt and evolve quickly. Some found new audiences for their existing products and services, some embraced new platforms, and others launched completely new products. What it…

2 min read

2 min read

Plan B

Plan B

3 Followers

https://planb.thisisorb.com

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